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From NAR

Here are eight points from NAR Legal Affairs about how to have transparent conversations about compensation.

On the Buyer Side:

• Emphasize your value proposition.
• Highlight the benefits of a written agreement.
• Explain the compensation in terms of a written agreement and the fact that compensation is negotiable.
• Emphasize that you will inform the buyer before showing a property whether there is an offer of cooperative compensation and whether that offer covers the agreed-upon compensation.
• Educate the consumer that offers of cooperative compensation help make professional representation more accessible and increase fair housing opportunities.

On the Listing Side:

• Advise the consumer of the benefits of cooperation.
• Explain the compensation terms of a written agreement and the fact that compensation is negotiable.
• Inform the consumer about limitations on the ability to finance buyer broker compensation.

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